QR Codes (Quick Response Codes) are bridging Old and New Media through a barcode-like image that can be read on mobile devices and send people to a website, load a movie, give a coupon, send a text message or call a phone number all with one snap.
QR Codes were originally developed in 1994 by Toyota to track car parts. In the early 2000’s with the onset of video cameras on mobile phones, companies started to realize that the QR codes could be used as ways to store business card information.
In the last few years with the QR Readers being integrated into many mobile phones or available as an App, QR Codes have become one of the hottest things in Marketing these days.
Quick Ideas for using QR Codes
- Magazine Ad
- Link to a great Video about your company or service
- T-Shirts & Promotional Products
- Tattoos (please start with temporary)
Many phones come with a QR Reader application pre-installed but there are also Apps available for iPhone, Android and almost any other mobile phone.
Test out our QR Code below or create your own at http://myln.co/
Ellie of RocketBoom gives you a look at some of the most popular QR code reading apps for your mobile device, where to find these elusive codes & how they can be pretty fun!